Improving Your Contact Page
The Contact page is an extremely valuable aspect of your website and you may feel that it is working well for your business but it may actually not be working well as all. However, there are ways to...
View ArticleEnticing Your Audience With Social Media Sharing
There are many different reasons that drive a person to share content (of all kinds) on social media. One of the main reasons is that the “sharer” has a feeling that the content that he or she is...
View ArticleSocial Marketing for Your Business
The concept of social marketing spans all businesses of all types and all sizes. Social marketing requires commitment and consistency. However, depending on the type of business you have and the size...
View ArticleGenerating Leads With Content Marketing
If you own a business, you are probably aware of the fact that content marketing is a necessity and contributes greatly to your professional success. On the other hand, your having an understanding...
View ArticleBusting Email Marketing Myths
There is no doubt that, as a business person, you have been using some sort of Email marketing campaign. Interestingly, there are many myths that surround Email marketing campaigns and it is a good...
View ArticleThe Reemergence of QR Codes
QR codes (quick response codes) were very popular not too long ago and they have come back recently and are very popular again. QR codes are a wonderful marketing resource that allows the user to...
View ArticleConverting LinkedIn Contacts Into Clients
You read over and over again how amazing LinkedIn is for business. There is no doubt that it is the case. However, you might be wondering what to do with all of those LinkedIn contacts that you have...
View ArticleWhy Marketers Should Concentrate on Brand Advocates
There are many different approaches that a marketer can take to increase professional success. There are many different areas on which to concentrate and brand advocates are a group of people who are...
View ArticleMaking Emotional Connections With Your Brand
It is common knowledge that, as a professional and as a business owner, if you don’t make an emotional connection with the other person, they will not buy anything from you. The same goes for your...
View ArticleUsing LinkedIn as a Prospecting Tool
By now, you probably realize how effective LinkedIn is for your professional pursuits. There are so many incredible features to LinkedIn that you can leverage for your business and that can work...
View ArticleViralizing Your Visual Content
As a business owner who generates content professionally, your ultimate goal (besides selling your products and/or services) is to get your content to go viral. Of course, you are the one person who...
View ArticleTwitter Etiquette: Retaining Followers
There are certain rules that must be followed in life and there are certain rules that must be followed in business. There are also certain rules that need to be followed when it comes to social media...
View ArticleGetting More Clients With Google Local
Google Local is an awesome tool for searching on a local level. It is good for many people in business, including brick-and-mortar as well as online business owners and bloggers alike. It is well worth...
View ArticleWhat to Do to Make Your Website Responsive
If you have a website that is optimized for mobile devices, you may not have any interest in this blog article. However, if you don’t, you may wish to read on because the information that is presented...
View ArticleWays to Improve Your Calls-to-Action
Many people (you included) understand clearly how important an effective call-to-action can be for your business. Ironically, the call-to-action is often the element that falls through the cracks. Some...
View ArticleUsing Google+ Hangouts on Air Effectively
You may feel that your marketing and branding efforts for your business have been fruitful and productive so far. You may even feel that that is enough for your business and you don’t have a real need...
View ArticleTwitter Errors That You Must Avoid
Many people swear by Twitter for business and once you start to get used to using it regularly, you may feel that you don’t know how you can do without it. In certain cases, it is one of the best ways...
View ArticleCreating an Amazing Brand on a Budget
When you first start out in business, you know that you have to brand that business. However, what you may not realize is that it won’t necessarily cost you a fortune to do that. With social media and...
View ArticleGoogle Rank Versus Google Authorship
You may or may not understand the difference between Google rank and Google authorship. One thing that is for certain is that they are not the same thing. There are differences and they are worth...
View ArticleUsing an Offline Approach to Gain Twitter Followers
It is undeniable that Twitter possesses a great deal of marketing potential for your business. Of course, it is essential that you tap into Twitter’s potential so that you can leverage it to the max...
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